Microsoft has acquired VideoSurf, a startup company specializing in video search business. A number of reports indicate that the company from Redmond, Washington, USA that has paid for US $ 70 million at VideoSurf.
Quoted from Venture Beat, December 26, 2011, VideoSurf’s specialty is in video search technology that can scan the websites of related videos to get search results. These sites are for example YouTube, Metacafe, DailyMotion, Hulu, and others.
VideoSurf search results could also focus on specific episodes of impressions web, individuals are uploading, and other aspects. He was able to isolate the viral video or user generated videos from video-video production-quality artificial College Humor, for example, Hulu, and others.
Analysts estimate the purchase step by Microsoft’s attempt at VideoSurf Microsoft video search function to strengthen in their search engine, Bing.
Before being acquired by Microsoft, VideoSurf’s own get injections of capital of US $ 28 million, from a number of investors.
Those who have a stake in it, among others, is the former President of the USA, Al Gore, Joel Hyatt, CEO of Current Media, CEO SurveyMonkey David Goldberg, as well as the COO of Facebook, Sheryl Sandberg. VideoSurf also get funds from financier institutions like other VC and Verizon Pitango Ventures.